Looks innocent enough, doesn't it? Just a simple pop-up beach tent. What a great idea- and only $20. It pops open straight from the convenient shoulder bag, then you just fill the side pockets with sand to keep it from blowing away and voila - a perfect shady spot for your day at the beach. Everyone's having a lovely day. The sun is shining, the azure waves are lapping gently on the shore, the kids are playing in the water, then stopping to rest for lunch in the shade of the tent. Deer come and feed from your hands. It's a perfect day. Then it's time to pack up to go home. 
What did the tent instructions say again?. Oh, that's right, simply fold the tent at its widest point, then twist. The tent will naturally turn back into a small circular shape ready to slot straight back into the shoulder bag. Lovely. Off you go then,
Rob. Haven't quite managed it? Have another go. That's right, and twist. Here, let me try. It was easy as pie in the shop. Mmm, it doesn't want to twist does it? Where are the instructions again? The instructions! Where are the instructions? What do you mean they're in the car?! Not much use in the car are they, when we're on the beach! I'm not shouting at you. It would just be useful to have the instructions here. There's no need to snatch! You don't have to get so cross. That's not the widest point, what are you doing? You'll break it. Rob, that's not the right way. Give it to me. Christ!. Scarlett, please move away while we're doing this. Look, now Florence has woken up. Will you just go over there and play with the ball please. Rob, there's no point shouting. Shouting at it isn't going to get it into the bag, is it? There's something wrong with it. This is rubbish. Absolutely useless. I'd suggest taking it back to the shop, but it's too big to get in the car unless it's back in the bag. Oh that's right, throw it on the ground. Brilliant idea. Why don't you stamp on it too, while you're about it. I was joking - will you please stop stamping on it! It'll never go back in the bag now. I want a divorce.
If anyone else would like to have a go, you'll find our brand new, used only once, pop-up beach tent next to the bins at the northern end of Balmoral beach. Help yourself.